Author name: Pablo Lieker

Customer Experience: the competitive and technological challenge for Peruvian companies in 2015

The most successful companies pay special attention to relationships with their consumers and use technology to develop a comprehensive Customer Experience (CX) strategy. “Understanding and correctly implementing the CX concept is the greatest differential in the current market”, says Pablo Lieker, Commercial Director of AKTIO Peru. Here we present the most important business trend for 2015.

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“Implementing an integrated system will allow the government a better distribution of taxes”

The Peruvian State has undergone an important technological evolution in the last 10 years. This evolution has arisen from various needs of the respective entities, but we understand that in order to achieve greater integration of all State solutions, it is necessary for there to be a political decision to have the appropriate government strategy that has a general and comprehensive vision of the technology solutions with a view to the short, medium and long term of the evolution of Peru.

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In 2015 Peru will lead the regional technological demand

Although in terms of total volume the country has a market that is only around US$240 million, given the greater dynamism of the hardware industry, in solutions there is strong pressure to gain competitiveness in international markets. This pushes companies to renew themselves and increase their acquisitions, explained Pablo Lieker, commercial director of Aktio Peru.

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